Astrid Nielsen
Design & SEO
OfficeAalborg × B3H Media
OfficeAalborg wanted more tenants and greater visibility. A focused digital strategy and targeted campaigns helped us deliver significant growth and fill the offices.

Revenue growth
Over two yearsFully let
From 15% occupancyOrganic visibility
“Kontorhotel Aalborg”01 / Before we took over
OfficeAalborg is a modern serviced office centre in Aalborg, offering flexible offices, excellent facilities and a central location. But before working with B3H Media, occupancy was only around 15%.
There was no clear SEO strategy, no active advertising, and a website that struggled to turn visitors into new tenants. The offices themselves were excellent — but the right businesses rarely found them.
02 / After we took over
We gave OfficeAalborg a clearer digital presence and a stronger foundation for turning interest into enquiries.
We focused on organic visibility so that businesses looking for offices in Aalborg could find the centre.
An effective campaign structure targeted high-intent local searches. We continuously tested and optimised to identify the keywords and ads that brought in new tenants.
Videos showcased the offices and facilities on Facebook and Instagram. Prospective tenants could book a free viewing directly through a lead form.
03 / The result
In two years, OfficeAalborg went from almost empty premises to 100% occupancy and a waiting list. Revenue grew by 409%, and the business secured a top-two organic position for the Danish search term “kontorhotel Aalborg”.
The digital work delivered more than website visits. It generated more relevant enquiries and more tenants — making a tangible difference to the business.
For years, our serviced offices were only 15–25% occupied — today, we have a waiting list.
Daniel ØrbækPartner, Beltoft Group